Clik here to view.
3 Ways to Make the Most of Your Publicity
By G.B. Oliver I recently secured a feature article for one of my clients, a children’s book author, in a popular Canadian magazine called, Our Canada (a Reader’s Digest publication). Hopefully the...
View ArticleClik here to view.
Why You Should Be Pitching Your Products to be in Holiday Gift Guides NOW
by Gail Oliver, Small Business Marketing Consultant I had to re-run this post I ran last year, but with a few updates. As you may know, print magazines typically work about four months in advance. So,...
View ArticleClik here to view.
Should Your Small Business Create an Annual Event, Just for the Publicity?
by Gail Oliver, Marketing Consultant Every year Victoria’s Secret, the lingerie store, creates a “Fantasy Bra”. This is a bra that they unveil at the end of their annual fashion show, and it is...
View ArticleClik here to view.
How to Get Publicity for Your Business by Pitching an Attention Getting Headline
by Gail Oliver, Marketing Consultant When you are trying to get publicity for your business, I have always said you have to pitch a story, not a product. Essentially, you want to give a potential...
View Article
